Carell leads with his heart in purchase of Marshfield store

tipster: Dalmeister

-> Video: Interview with Nancy's sister and customers at the store, tipster: theofficefan84

It is one of those beloved local landmarks, a fixture in the historic village of Marshfield Hills.

For Hollywood funnyman Steve Carell, who spends his summers in Marshfield, the Marshfield Hills General
Store was an opportunity too good to pass up.

"This is much more of an emotional investment than a business one," Carell said of his recent purchase of the store.

"I saw an opportunity to help to preserve a little piece of history," Carell said in an e-mail. "I also felt that places
like the Marshfield Hills General Store represent a gathering place, and give people a sense of community.
These spots are growing more and more scarce. I hope to keep this particular one alive and well."

Carell learned the store was up for sale in October, when his sister-in-law Tish Vivado went to California to
visit Carell and her sister, actress Nancy Walls. According to Vivado, who lives in Marshfield, Carell had
always been interested in being part of the community. Carell purchased the store in November and the
ownership changed hands on New Year's Day.

The store now is being run by Vivado and staff of four people. But they could get some high-profile help in the
summer, when Carell plans to take an active role in the day-to-day activities.

"I will be manning the cash register, and stocking the shelves as time permits!" wrote Carell, a Massachusetts
native. "For the time being, however, I am looking to give the building a bit of TLC."

-> Read full article at boston.com, tipster: flamingokid